The Tesla Cybertruck could be a hot car with a small footprint.details here

The Tesla Cybertruck is one of the most anticipated electric vehicles from the US electric carmaker. Morgan Stanley predicts that electric pickup trucks could become a hit, but sales are very low., citing financial firms, said the Tesla Cybertruck could only sell 50,000 a year despite reportedly receiving up to 1.5 million reservations.

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Updated on:
March 12, 2023 at 12:43 am

Despite more than 1.5 million pre-orders, the Tesla Cybertruck can only sell 50,000 a year, according to financial firm Morgan Stanley.

While many believe the U.S. EV brand may sell hundreds of thousands of Cybertrucks a year, the electric pickup is likely to be a limited-selling enthusiast car or avid vehicle, the report said. The prediction came despite the automaker’s claims to have received nearly 1.6 million reservations for the zero-emission pickup since it unveiled it in 2019, and a sky-high online hype.

Also read: Tesla Cybertruck marks automaker’s shift to 48-volt systems

Some leaks and photos of a prototype of the Tesla Cybertruck under development have been posted online. However, the automaker remains tight-lipped about all these developments. The automaker revealed only that the Tesla Cybertruck won’t go into production until 2023 after multiple delays.

The report also cites the absence of a Tesla logo anywhere on the exterior of the Cybertruck as one of the reasons for the sluggish sales forecast. The pickup truck itself has become a symbol of the brand. The report further states that the Tesla Cybertruck has more value in a cultural sense than in a direct economic sense.

What Morgan Stanley seems to be trying to say is that while many consumers seem to appreciate the Tesla Cybertruck’s unconventional design, the pickup truck may lose its appeal once it hits the road and becomes part of the car. daily life. The report also said the Tesla Cybertruck could be a bystander to the automaker’s growth story financially.

As Tesla CEO Elon Musk hinted, the most anticipated electric pickup is scheduled to be produced in limited quantities in 2023, with production ramping up in 2024. Tesla has ramped up its hiring drive ahead of Cybertruck production, with many positions dedicated to the pickup program.

First published date: March 12, 2023 at 12:43pm CST

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